@ARTICLE{Wanicka_Olga_‘Thanks_2025,
 author={Wanicka, Olga},
 volume={vol. 14},
 number={No 2},
 pages={491–516},
 journal={Central and Eastern European Migration Review},
 howpublished={online},
 year={2025},
 publisher={Polska Akademia Nauk, Ośrodek Badań nad Migracjami UW},
 abstract={Recently, online searching has become as important as more traditional methods of getting a job abroad. International labour migration is now influenced by new key actors – migrant micro-influencers who share international job opportunities and are increasingly trusted over established authorities. While media scholars analyse influencers’ self-presentation, their role in international labour migration remains underexplored. Migrant YouTube vloggers blend formal and informal brokerage and intermediary practices through ‘performance authenticity’ (Taylor 2022), achieved by a ‘mediated’ presence and intimacy, as well as the strategic ‘game with the expectations and needs’ of job-seeking viewers. It allows them to shift between formal and informal intermediation and brokerage, depending on the context and audience’s preferences. Through authenticity, migrant micro-influencers build trust and adapt their content to audience expectations in an online spectacle. This trust requires strategically blurring vloggers’ dual formal and informal roles. Using a visual and thematic content analysis of a Filipina vlogger’s YouTube channel, the study examines how migrant micro-influencers impact labour brokerage and intermediation. They do so by adapting to audience expectations and leveraging informal media conventions to enhance their credibility as brokers.},
 title={‘Thanks Sis! I Am Praying for Your Work Permit!’: The Role of the YouTube Vlogger’s Performance Authenticity in the Game with the Migrant Job-Seekers’ Needs},
 type={Article},
 URL={http://czasopisma.pan.pl/Content/138314/PDF-MASTER/491%E2%80%93516_Wanicka_2025.pdf},
 keywords={Filipino international labour migration, brokerage, YouTube vlogger, performance authenticity, mediated intimacy, formality and informality},
}